A street raceone of the most accessible and popular sports in Brazil, is on the rise among consumers in Shopeemarketplace for diverse products. According to a survey carried out by the platform, there was a significant increase in searches and sales of products related to sports.
According to the Shopee Data, From January to August 2024, running items recorded growth of more than 95% in sales and more than 85% in searches on the platform, compared to the same period of the previous year.
Os running lovers They look for products that offer practicality, comfort and safety during activity. You running glasseswhich guarantee protection against the sun and improve visibility, saw a more than 7-fold increase in Shopee sales during the period analyzed.
Among the best sellers are also sports tops, which grew by more than 2 times, and breathable shortswith an increase of more than 100%. Searches also registered growth, with items such as bottles seeing an increase of more than 3 times in searches on the platform, as well as running vestswhich showed a positive variation of more than 2 times in the period.
Among the products of this modality, those with the greatest growth in the period are:
Best-selling products
Cycling Sunglasses
Yoga Sports Top
Smart Thermos Bottle Temperature Sensor
The impact of the gaming year
In addition to running, after the last Olympics, Brazilians' interest in sports products grew. The Shopee survey carried out between June and August this year, compared to the same period last year, revealed that the skate appears as one of the products with the highest growth in sales, followed by gymnastic ribbons e kimonos.
In addition to these, the list of products that recorded the highest growth in sales during the period also includes soccer balls e
basketball.
Best-selling products+
Semi Professional Skateboard
4M Colorful Fita
Kimono Oxford Basic Jiu-Jitsu